Holy Grail

Discover the Holy Grail Sweet BBQ Rub – the perfect balance of sweetness, umami, and powerful flavor. Whether you're grilling burgers, grilling steaks, or steaming vegetables, this rub will elevate any dish.

The Sweet BBQ Rub – Holy Grail was awarded a Silver Medal at the International Flavor Awards USA 2025, and for good reason. This rub combines a stylish sweetness with a distinct character, making it perfect for classic BBQ dishes, but also surprisingly effective with fish, shellfish, vegetables, or even mussels.

The rub contains no added sugars – the flavor comes entirely from a carefully balanced blend of spices. It's also gluten-free and nut-free, making it suitable for various diets and sensitive eaters.